By not having to sit, wait, and watch others get helped ahead of you, it helps to alleviate a major frustration of getting tech support-all the time it can take. If it’s at all possible to make an appointment in advance, you should. It’s their job to direct you to the best person on the floor for your particular need. ![]() ![]() The person (or people) on point are typically positioned by the doors, have an iPad in their hands, and have their heads up as they look around for customers to help. Regardless of whether you need help buying or fixing a computer, start with the “person on point”-especially because if you try getting assistance from another staffer, they’re just going to lead you back to one of these workers anyway. ![]() “It’s better to look at an Apple Store more like a car dealership, due to the fact that it has a retail section where you can buy technology, but it also has a very large service department, which is what the Genius Bar really is,” says Epperson.
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